Vincent Petion's profile

Oakley Factory Team x Brain Dead FW23.3

Vincent Petion
•
Oakley Factory Team x Brain Dead FW23
Welcome Edge Boot, Nice to see you again Flesh
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
A yoctosecond is one septillionth of a second. An eon is 1,000,000,000 years. A moment is measurable by different metrics, and as the metrics become more abstract, time itself stops making sense and becomes just a fraction of a given moment. In questioning time, we question ourselves: past, present, and future stop making sense as soon as time becomes fragmented.
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
We, too, are fragments, and we exist in relation to time—either measured in yoctoseconds, or in eons. Oakley Factory Team’s new Flesh shoes and Edge boots don’t come from Earth, as you can see. They exist today, in the present, as an artifact of future yoctoseconds to come. They belong to the present, and they exist in the future too. 
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
One extra second amounts to approximately 2.3 times the current age of the universe. This means we, collectively, are 13.8 billion years old. Not bad, ha! Happy birthday, universe! Our past, present, and future will still continue not to make sense, because time, after all, is relative.
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
oakley Braindead marketing footwear Collaboration partnership culture licensing branding design
Oakley Factory Team x Brain Dead FW23.3
Published:
Vincent Petion's profile

Owner

Vincent Petion's profile
Milan, Italy

Oakley Factory Team x Brain Dead FW23.3

Published:

Creative Fields